不同類型的開發信模板怎么寫
想要知道不同類型的開發信模板,我們需要先給開發信分類,一般來說,有這些:No.1開門見山式;No.2有新產品;No.3市場信息動態分享;No.4問卷式;No.5廣發郵件式。接下來小編就來給大家介紹。
不同類型的開發信模板怎么寫
No.1開門見山式
This is from xxx Silicone, Glad to know you from my friend Alex(客戶一種真實親切的感覺, 是朋友介紹的)that you are a wonderful artist sculpture in Mexico. We are leading professional manufacture of rtv liquid silicone in China more than 16 years.
As we know you use a lot of smooth-on silicone for sculptures casting, right?
Here I ’m glad to tell you that our silicone RTV-123 is very similar to MM25, but price is much cheaper than it(產品亮點); and the 2nd distributor CBD in UK have always bought us 3-5 tons/ month instead of smooth-on silicone.(客戶鑒證我司產品的價值魅力) so, we are 100% confident that you will quite happy with it. Would you like to have a try? If so, Free Sample & quotation will be sent for your evaluation.(用免費樣品吸引)
No.2有新產品
新產品最好也是有針對性地發給不同客戶的市場。特色賣點也要結合當地市場的喜好,一般最多不超過4個,以3個最佳,如果羅列太多的特色賣點就相當于沒有重點突出,也會讓客戶感覺產品的真實性。最好附上圖文并茂的圖片,讓客戶更加直觀的了解。如果產品款式很多,可以做成彩頁以附件的形式發送,多角度的展示產品。
This is from xxx Silicone rubber Manufacturer more than 16 years.
Glad to know your information from website and know that you are a distributor of Wacker, right?
We are happy to share you our New hot selling Silicone A and B in UK, which are wonderful for climbing holds casting. As we know, more and more Americans love sports climbing. So, we are wondering if this kind silicone will be a good market in USA soon.(新產品作為一種市場信息的分享給客戶)
Competitive Advantage:
Data Sheet:
Any interested, free sample & price will be sent for evaluation.
外貿人可以使用格蘭德外貿平臺的背調功能找出客戶的關鍵決策人,對其進行跟進提升訂單成交概率。
http://www.329659.com/background/email?share=QZONR
No.3市場信息動態分享
此類件的作用是客戶的開發維護。
Hello,Dear Peter,
Long time no contact. How are you? and how is your business market going? Hope Beautiful!
We just came back a EU Molds Exhibition/ visit(展會或拜訪)in Korea, I ’m so happy to share some useful information with you as follows.
Dow-Corning vs Smooth-on Silicone
xxxxxx
1: 1 Silicone will be trend of the market .
Our New research products—Never being thicker silicone within 1.5 years silicone become to our top star products. We are wondering if your customer will also like it ?
Any interested, free sample & price will be sent for evaluation.
No.4問卷式
此類開發信要求對客戶市場或是具體用途中出現的問題有專門的研究分析,有針對性的問卷式開發信能真正幫客戶解決問題,回復率一般都非常高。
產品的某些獨特賣點剛好能擊中客戶的某些痛點,能幫到客戶解決實際問題,有可能是某項技術的圖片,也有可能是某些證書,也可能是融資性的付款方式等都可以這類問題去寫這種開發信。
Hi Mark,
Have you always suffered these problems during your mold making of silicone—
Oily?
White Stains in the artificial stones?
......
If so, congratulations to you to find a good supplier!
We XXX Silicone can just help you solve all the problems above.
If any interested, more products specification as well as price, sample will be sent for your reference.
(生意是雙向的,作為供應商我們希望找到開發優質的3A客戶,客戶同樣也希望找到穩定 又有保障、能為客戶解決問題的供應商,所以希望大家多用一些這類雙向被動語態。Eg. 1-You will quite happy with it. 2-We think you will also don't want to miss this opportunity, will you? 3-Since you are such wise businessman, we believe you will make the best choice.)
No.5廣發郵件式
廣發開發信可以讓客戶了解你的產品、公司、服務、現有的大賣家、現有的市場構成、現有的新產品等等主題的多變,能提升郵件被點擊的概率。
Hello, dear Amy,
This is from XXX Co., Ltd, I know you from my friend Jim that you are the distributor of rtv liquid silicone rubber, right?
As I know you are in marketing for more competitive advantage silicone in currently financial crisis. Here, we have some star products whose quality are very similar to Wacker, Dow-corning but price are half much lower than it, would you like to have a try?
Pls contact me for any more information.
以上便是不同類型的開發信模板怎么寫的介紹,希望能幫到廣大外貿人。