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如何在開(kāi)發(fā)信中談價(jià)格問(wèn)題

如何在開(kāi)發(fā)信中談價(jià)格問(wèn)題

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作者:思聰
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來(lái)源:格蘭德
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瀏覽次數(shù):212
2022-11-25 15:32:40

如何在開(kāi)發(fā)信中談價(jià)格問(wèn)題 對(duì)于外貿(mào)人來(lái)說(shuō),除了日常開(kāi)發(fā)客戶比較麻煩之外,其他工作過(guò)程中最難的一件事便是價(jià)格談判了,本次,小編就來(lái)介紹下如何在開(kāi)發(fā)信中談價(jià)格問(wèn)題。

如何在開(kāi)發(fā)信中談價(jià)格問(wèn)題

1.重心轉(zhuǎn)移式談價(jià)

Warm Tips:

此模板可用于有些客戶一直拿著其他家價(jià)格來(lái)壓價(jià),在此之前卻沒(méi)有測(cè)試和實(shí)際了解你們產(chǎn)品之前,可以先從側(cè)面先轉(zhuǎn)移客戶重心,讓客戶先測(cè)試樣品,再來(lái)談價(jià)。

Hi Janson,
We firmly believe you can get better price from others.
However, what you request price we really don't know how to go head.
Let me show you something different between our company and xxxx company. Firstly: Quality Assrance
Xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx
Secondly: The third party certification
Xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx
Thirdly: International office to support you fast after-sales service
Xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx
Fourthly: photos show you the truth
xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx , pls check the attachments.
Dear Janson, we believe that you will be very happy to cooperate with such a company who can take more responsibility, better quality assurance and more convenient service, right?
Last, but most important for you. If you can order 8tons in a time, we can give you an absolutely attractive price and competitive quality. So, could you test our sample at first? so that you can check which one is really better for you, how’s your idea?
Sincerely

2.價(jià)值主導(dǎo)型談價(jià)模板

Warm Tips:

強(qiáng)調(diào)價(jià)值,談價(jià)值而不是一味的跟客戶談價(jià)格,說(shuō)你的質(zhì)量好、服務(wù)好,務(wù)必要做到具體化,量化,細(xì)化!

Dear Alice,
Tks for kindly to copy Tom's email to me. Yes, it's not your mistyping. And this is really the best BCD Silicone can support you even without any profit.
coz, they want to win a new opportunity.
But we don't think it's a long time business relations, no one can do business without any profit forever, for the first or two times that is ok. And stands on this eyes, it's easy to find we really give you our best support.
And yes, this is the truth at moment, comparing to BCD and EFG, our RTV-123 seems the highest price at moment. But my friend, Dear Alice, when you buy a product, the most important for you it's to get its value not just a price, right?
Here, I can make example for you—
BCD Silicone: 20.12$/kg---> 1500 copy times
EFG Silicone: 20.25$/kg---> 1200 copy times
ABC Silicone: 20.98$/kg---> 2000 copy times
That mean, if you want to get 6000 copy times, you will take--
80.48$ for 4kg BCD Silicone;
101.25$ for 5kg EFG Silicone;
62.94$ for 3kg ABC Silicone;
May we know which one is really cheaper for you?
Further more. below is our unquie advantages:
xxx
xxx
xxx
Dear Alice, you are such wise business man and strong& professional in silicone filed. We think the most important for you is to buy a reassurance &stable quality, especially for chemical products, right?
And I trust you will chose the most suitable & valuable silicone for your market, yeah?
Pls post your idea, tks!

3.間接讓步式談價(jià)模板

Warm Tips:

(1)此談價(jià)法,是本身價(jià)格已經(jīng)無(wú)法再降,為了保證長(zhǎng)遠(yuǎn)利益,也為了第一次合作,則可從運(yùn)費(fèi)或付款方式上做讓步;但是價(jià)格堅(jiān)定立場(chǎng)。

(2)有條件的讓步

(3)從運(yùn)費(fèi)或付款方式上讓步

Hi Janson,
We firmly believe you can get better price from others.
However, what you request price we really don't know how to go head.
Let me show you something different between our company and xxxx company. Firstly: Quality Assrance
Xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx
Secondly: The third party certification
Xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx
Thirdly: International office to support you fast after-sales service
Xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx
Fourthly: photos show you the truth
xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx , pls check the attachments.
Dear Janson, we believe that you will be very happy to cooperate with such a company who can take more responsibility, better quality assurance and more convenient service, right?
Last, but most important for you. If you can order 8tons in a time, we can give you an absolutely attractive price and competitive quality. So, could you test our sample at first? so that you can check which one is really better for you, how’s your idea?
Sincerely

以上便是如何在開(kāi)發(fā)信中談價(jià)格問(wèn)題的介紹,希望能幫到廣大外貿(mào)人。

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